Internal and external campaign for Sanofi’s new headquarters
The objective
To give a more modern image of the company to better retain and attract talent!
The concept
In a warm and lively manner, showcase the new ‘way of working’, the digital and managerial innovations of the company, represented by 4 pillars (The 4C’s: Create, Collaborate, Celebrate & Connect) through the visit of its premises designed and thought to facilitate the life and work of Sanofians, ‘to feel like at home’.
Deliverables
1 master video of 1min30 + 1 video 1min 1:1 + 9:16 3 x 9:16 capsules of 30 seconds for social media
